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Website Statistics and SEO Analysis for - Hbr.org


Hbr.org domain is 23 Years, 365 Days old.
Estimated number of visitors for this website per day are 1,864,740 and estimated Ad revenue per day is $3,559 USD.
Average time that a visitor spends on Hbr.org each day is 2:04 minutes. Maximum traffic for this website comes from United States and the Website is hosted in United States .
The Estimated worth of the website and domain is $126,353,451 USD.
Website Title
Harvard Business Review - Ideas and Advice for Leaders
Length: 54 character(s)
Website title tag should contain between 10 and 70 characters (spaces included). Make sure website title is explicit and contains the most important keywords. Be sure that each page has a unique title.
Website Description
Find new ideas and classic advice on strategy, innovation and leadership, for global leaders from the world's best business and management experts.
Length: 147 character(s)
Meta descriptions should contain between 100 and 300 characters (spaces included).
It allow you to influence how your web pages are described and displayed in search results. Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords . A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate.
Alexa & Moz Stats
Alexa Rank Moz Rank Domain Authority Page Authority
1,767 7 91 72

Traffic & Revenue

Website Traffic and Revenue
Below are the Estimated Statistics of how many people have visited the website, how many pages have been viewed and how much Income is received from Ads
Page Views Unique Visitors Ad Income
Daily
1,864,740 37,295 $ 3,559 USD
Monthly
55,942,212 1,118,844 $106,760 USD
Yearly
671,306,544 13,426,128 $ 1,281,120 USD
Estimated Traffic and Revenue of the website based on Alexa Rank.
Website Popularity by Country
Countries Percent of Visitors
United States37.8%
India14.7%
Canada6.0%
We recommend that you book the domain names for the countries where your ??website is popular.
This will prevent potential competitors from registering these domains and taking advantage of your reputation in such countries.
Bounce Rate
Bounce rate for hbr.org is 80% .
Percentage of visitors to website who leave from the site after viewing only one page.

Content Analysis

Meta Keywords
No Keywords
Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is. However, some search engines don't use meta keywords.
Headings
<H1> <H2> <H3> <H4> <H5> <H6>
5 0 20 9 5 5
Use your keywords in the headings and make sure the first level (H1) includes your most important keywords. Never duplicate your title tag content in your header tag. While it is important to ensure every page has an H1 tag, don't include more than one per page. Instead, use multiple H2 - H6 tags.
Keyword Density
Count of a keyword on the given webpage and ratio to overall keyword count
  • digital171.96%
  • article141.62%
  • save141.62%
  • business91.04%
  • december91.04%
  • share80.92%
  • library80.92%
  • topics70.81%
  • sign70.81%
  • account60.69%
  • topic60.69%
  • subscribe60.69%
  • follow60.69%
  • health60.69%
  • leadership60.69%
This Keyword Cloud provides an insight into the frequency of keyword usage within the page. It's important to carry out keyword research to get an understanding of the keywords that your audience is using.
Keyword Consistency
Consistency of Keywords across several HTML Sections
Keywords Freq Title Desc <H>
digital 17 False False False
article 14 False False False
save 14 False False False
business 9 True True False
december 9 False False False
share 8 False False False
library 8 False False False
topics 7 False False False
sign 7 False False False
account 6 False False False
topic 6 False False False
subscribe 6 False False False
follow 6 False False False
health 6 False False False
leadership 6 False True False
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Keyword consistency is important for SEO. To improve the chance of ranking well in search results for a specific keyword, make sure you include it in some or all of the following: page URL, page content, title tag, meta description, header tags, image alt attributes, internal link anchor text and backlink anchor text.
Text/HTML Ratio
HTML to Text Ratio for the webpage is: 7.24%
Text content size Total HTML size
6550 bytes 90471 bytes
Code to text ratio represents the percentage of actual text on a web page compared to the percentage of HTML code, and it is used by search engines to calculate the relevancy of a web page. A higher code to text ratio will increase your chances of getting a better rank in search engine results.
Encoding
Language/Character Encoding is specified: UTF-8
Specifying language/character encoding can prevent problems with the rendering of special characters.
Doc Type
Document type declared on hbr.org is HTML 5
The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in. Declaring a doctype helps web browsers to render content correctly.
W3C HTML and CSS Validation
Data Not Available
W3Cis a consortium that sets web standards. Using valid markup that contains no errors is important because syntax errors can make your page difficult for search engines to index. Run the W3C validation service whenever changes are made to your website's code.
Underscores in the URLs
There are underscores (these_are_underscores) in some of the URLs in the webpage
Some search engines does not treat underscores as word separators and treats all words separated by underscore as one word which will impact in SEO/keyword search
Embedded Objects
Perfect, no embedded objects has been detected on this page
Embedded Objects such as Flash should only be used for specific enhancements. Although Flash content often looks nicer, it cannot be properly indexed by search engines. Avoid full Flash websites to maximize SEO.
Iframe
Perfect, no Iframe content has been detected on this page
Frames can cause problems on your web page because search engines will not crawl or index the content within them. Avoid frames whenever possible and use a NoFrames tag if you must use them.

Usability

URL
http://hbr.org
Length: 7 characters
Keep your URLs short and avoid long domain names when possible. A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before accessing it
Favicon
FavIcon hbr.org website has a favicon.
Favicons improve a brand's visibility. Favicon is especially important for users bookmarking your website, make sure it is consistent with your brand.
Custom 404 Page
hbr.org website has a custom 404 error page.
When a visitor encounters a 404 File Not Found error on your site, you're on the verge of losing the visitor that you've worked so hard to obtain through the search engines and third party links. Creating your custom 404 error page allows you to minimize the number of visitors lost that way.
Alt Attribute
We found 15 images on this web page
False For 10 images ALT attributes are empty or missing.
/resources/images/article_assets/2020/12/Dec20_04_1191423643-383x215.jpg
/resources/images/article_assets/2020/12/Dec20_04_579223205-383x215.jpg
/resources/images/article_assets/2020/11/Dec20_04_1139699480-383x215.jpg
/resources/images/article_assets/2020/08/Dynatrace-HBR-SponsoredArticle_Header_1200x675_FINAL-383x215.png
/resources/images/article_assets/2020/12/Dec20_03_1019274060_1144948945-2-383x215.jpg
/resources/images/article_assets/2020/11/wide-race-at-work-383x215.png
/resources/images/article_assets/2020/12/Dec20_03_3228706-383x215.jpg
/resources/images/article_assets/2020/11/Dec20_03_erregalvez-383x215.jpg
/resources/images/2014/archive-image.png
http://b.scorecardresearch.com/p?c1=2&c2=14457509&cv=2.0&cj=1
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Alternative text is used to describe images to give the search engine crawlers (and the visually impaired).
Also, more information to help them understand images, which can help them to appear in Google Images search results.
Language
hbr.org has no declared language
Declared Language: Unknown
Make sure your declared language is the same as the language detected by Google. Also, define the language of the content in each page's HTML code.

Mobile

Mobile Friendliness
hbr.org is mobile-friendly! Mobile friendly score is 79/100
Mobile Friendliness refers to the usability aspects of your mobile website, which Google uses as a ranking signal in mobile search results.
Mobile View

The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. Your website should look nice on the most popular mobile devices.
Mobile Compatibility
Perfect, no embedded objects detected.
Embedded Objects such as Flash, Silverlight or Java. It should only be used for specific enhancements. But avoid using Embedded Objects, so your content can be accessed on all devices.

Indexing

Indexed pages in search engines
Number of pages Indexed in different search engines
Google Yahoo Bing
177,000 3,100,000 Data Not Available
This is the number of pages that search engines have discovered on your website. Incorrect number can indicate that bots are unable to discover your webpages, which is a common cause of a bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages.
Google Indexing and Cache
Data Not Available

Link Analysis

Backlinks Counter
Number of backlinks to hbr.org
Information Source Alexa Moz
7 1,441,217
Backlinks are links that point to your website from other websites. Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.
In-Page Links
Internal External Total
90 10 100
Anchor Type Follow
http://hbr.org/Internal LinksDofollow
SubscribeInternal LinksDofollow
http://hbr.org/shopping-cartInternal LinksDofollow
DiversityInternal LinksDofollow
LatestInternal LinksDofollow
The MagazineInternal LinksDofollow
Most PopularInternal LinksDofollow
PodcastsInternal LinksDofollow
VideoInternal LinksDofollow
StoreInternal LinksDofollow
WebinarsInternal LinksDofollow
NewslettersInternal LinksDofollow
Managing YourselfInternal LinksDofollow
LeadershipInternal LinksDofollow
StrategyInternal LinksDofollow
Managing TeamsInternal LinksDofollow
GenderInternal LinksDofollow
InnovationInternal LinksDofollow
Work-life BalanceInternal LinksDofollow
All TopicsInternal LinksDofollow
The Big IdeaInternal LinksDofollow
Visual LibraryInternal LinksDofollow
Reading ListsInternal LinksDofollow
Case SelectionsInternal LinksDofollow
SubscribeInternal LinksDofollow
My LibraryInternal LinksDofollow
Topic FeedsInternal LinksDofollow
OrdersInternal LinksDofollow
Account SettingsInternal LinksDofollow
Email PreferencesInternal LinksDofollow
Log OutInternal LinksDofollow
My LibraryInternal LinksDofollow
To Increase Diversity, U.S. Tech Companies Need to Follow the TalentInternal LinksDofollow
Compassionate Leadership Is Necessary — but Not SufficientInternal LinksDofollow
Leadership & Managing peopleInternal LinksDofollow
What the Pandemic Means for Health Care’s Digital TransformationInternal LinksDofollow
TechnologyInternal LinksDofollow
The Future of ESG Is … Accounting?Internal LinksDofollow
SustainabilityInternal LinksDofollow
RaceInternal LinksDofollow
http://hbr.org/sponsored/2020/12/observability-and-artificial-intelligence-have-become-essential-to-managing-modern-it-environmentsInternal LinksDofollow
ITInternal LinksDofollow
http://hbr.org/2020/12/digital-tools-are-revolutionizing-mental-health-care-in-the-u-sInternal LinksDofollow
http://hbr.org/podcast/2020/12/race-at-work-lessons-in-diversity-and-culture-from-mastercardInternal LinksDofollow
http://hbr.org/2020/12/how-to-best-use-data-to-meet-your-dei-goalsInternal LinksDofollow
DiversityInternal LinksDofollow
AscendInternal LinksDofollow
What You Should Follow Instead of Your PassionInternal LinksDofollow
Job searchInternal LinksDofollow
How to Find Out if a Company’s Culture is Right for YouInternal LinksDofollow
Organizational cultureInternal LinksDofollow
Health Care, Digital Transformation, and Operational EfficiencyInternal LinksDofollow
How to Make Remote Monitoring Tech Part of Everyday Health CareInternal LinksDofollow
InnovationInternal LinksDofollow
It’s Time for a New Kind of Electronic Health RecordInternal LinksDofollow
AnalyticsInternal LinksDofollow
CoronavirusInternal LinksDofollow
The U.S. Is Not Headed Toward a New Great DepressionInternal LinksDofollow
Economics and SocietyInternal LinksDofollow
How to Keep Your Team Motivated, RemotelyInternal LinksDofollow
Motivating PeopleInternal LinksDofollow
http://hbr.org/subscriptions?ab=homegetmore-subtoutInternal LinksDofollow
SubscribeInternal LinksDofollow
HBR PressInternal LinksDofollow
Article ReprintsInternal LinksDofollow
BooksInternal LinksDofollow
CasesInternal LinksDofollow
CollectionsInternal LinksDofollow
Magazine IssuesInternal LinksDofollow
HBR Guide SeriesInternal LinksDofollow
HBR 20-Minute ManagersInternal LinksDofollow
HBR Emotional Intelligence SeriesInternal LinksDofollow
HBR Must ReadsInternal LinksDofollow
ToolsInternal LinksDofollow
Contact UsInternal LinksDofollow
Advertise with UsInternal LinksDofollow
Information for Booksellers/RetailersInternal LinksDofollow
MastheadInternal LinksDofollow
Global EditionsInternal LinksDofollow
Media InquiriesInternal LinksDofollow
Guidelines for AuthorsInternal LinksDofollow
HBR Analytic ServicesInternal LinksDofollow
Copyright PermissionsInternal LinksDofollow
Account FAQInternal LinksDofollow
Contact Customer ServiceInternal LinksDofollow
About UsInternal LinksDofollow
CareersInternal LinksDofollow
Privacy PolicyInternal LinksDofollow
Copyright InformationInternal LinksDofollow
Harvard Business ReviewInternal LinksDofollow
http://twitter.com/HarvardBizExternal LinksDofollow
http://www.facebook.com/HBRExternal LinksDofollow
https://www.linkedin.com/company/harvard-business-review?trk=biz-companies-cymExternal LinksDofollow
https://www.instagram.com/harvard_business_review/?hl=enExternal LinksDofollow
Help CenterExternal LinksDofollow
Your NewsreaderExternal LinksDofollow
Trademark PolicyExternal LinksDofollow
Higher EducationExternal LinksDofollow
Corporate LearningExternal LinksDofollow
Harvard Business SchoolExternal LinksDofollow
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While there's no exact limit to the number of links you should include on a page, best practice is to avoid exceeding 200 links.
Links pass value from one page to another, but the amount of value that can be passed is split between all of the links on a page. This means that adding unnecessary links will dilute the potential value attributed to your other links.
Using the Nofollow attribute prevents value from being passed to the linking page, but it's worth noting that these links are still taken into account when calculating the value that is passed through each link, so Nofollow links can also dilute pagerank.

Performance

PageSpeed Insights (Desktop)

48 / 100

Page Speed

Hbr.org desktop website speed is slow. Page speed is important for both search engines and visitors end.

Checkout more details at SimpleDevTools.com
Google Lighthouse Performance Score is based on several metrics like First Contentful Paint, Largest Contentful Paint, Speed Index etc.
PageSpeed Insights (Mobile)

10 / 100

Page Speed

Hbr.org mobile website speed is slow. Page speed is important for both search engines and visitors end.

Google Lighthouse Performance Score is based on several metrics like First Contentful Paint, Largest Contentful Paint, Speed Index etc.
Page Size
88 KB (World Wide Web average is 320 Kb)
Page size affects the speed of your website. Try to keep your page size below 2 Mb.
Page Load Time
0.45 second(s)
Checkout more details at SimpleDevTools.com
Site speed is an important factor for ranking high in Google search results and enriching the user experience.
GZIP compression
GZIP Compression is enabled for hbr.org.
True The webpage is compressed from 88 KB to 18 KB (79.1 % size savings)
Gzip is a method of compressing files (making them smaller) for faster network transfers. It allows to reduce the size of web pages and any other typical web files to about 30% or less of its original size before it transfer.

Setup

WWW Resolve
A redirect is in setup to redirect traffic from the non-preferred domain. This ensures that search engines does not treat the web addresses WITH a www or WITHOUT a www as two different websites
Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.
XML Sitemap
XML Sitemap file not found! - http://hbr.org/sitemap.xml
Create XML Sitemap file at SimpleDevTools.com
A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
We recommend that you generate an XML sitemap for your website and submit it to both Google Search Console and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.
Robots.txt
Website has have Robots.txt file! - http://hbr.org/robots.txt
Create Robots.txt file at SimpleDevTools.com
A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
You can check for errors in your robots.txt file using Google Search Console (formerly Webmaster Tools) by selecting 'Robots.txt Tester' under 'Crawl'. This also allows you to test individual pages to make sure that Googlebot has the appropriate access.
URL Rewrite
All URLs look clean and friendly
Your site's URLs contain few elements that make them look complicated. A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords. Clean URLs are also useful when shared on social media as they explain the page's content.
IP Canonicalization
No the domain IP 54.230.74.92 does not redirect to hbr.org
To check this for your website, enter your IP address in the browser and see if your site loads with the IP address.
Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.
If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.
Analytics
We didn't detect an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed.

Technology

Technologies
Some of the Technologies used in this website are below (As of 2020-12-04 23:45:01). Technology Data can be updated every 3 months using Update Stats button at the top of the page.
Analytics comScore
CDN Amazon Cloudfront
Programming Languages Java
Web Frameworks ZURB Foundation
Web Servers Apache Tomcat
Server Details
Server IP Server Location Service Provider
65.9.68.13 United States Amazon CloudFront
Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors.
Search engines take the geolocation of a server into account as well as the server speed.

Security

Safe Browsing
Google Safe Browsing Scan Mcafee Scan Check
Safe Safe
Safe Browsing Scan identifies unsafe websites.
SSL Certificate Information
SSL (Secure Sockets Layer) Certificate Information and Certificate Issuer Information
Domain SSL Information
Common Name *.hbr.org
OrganizationHarvard Business School Publishing Corporation
CountryUS
StateMassachusetts
LocationBrighton
SSL Issuer Information
Common NameDigiCert SHA2 High Assurance Server CA
OrganizationDigiCert Inc
CountryUS
Checkout more details at SimpleDevTools.com
Email Privacy
No email address has been found in plain text.
We don't recommend adding plain text/linked email addresses to your webpages. As malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Domain Info

Domain Registration - WHOIS Data
Domain Registration and Domain Registrant Information
Domain Age Created Date Updated Date Expiry Date
23 Years, 365 Days 5th-Dec-1996 7th-Apr-2020 4th-Dec-2021
Domain Name: HBR.ORG
Registry Domain ID: D2287898-LROR
Registrar WHOIS Server: whois.markmonitor.com
Registrar URL: http://www.markmonitor.com
Updated Date: 2020-04-07T22:42:02Z
Creation Date: 1996-12-05T05:00:00Z
Registry Expiry Date: 2021-12-04T05:00:00Z
Registrar Registration Expiration Date:
Registrar: MarkMonitor Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email: [email protected]
Registrar Abuse Contact Phone: +1.2083895740
Reseller:
Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Registrant Organization: Harvard Business School Publishing
Registrant State/Province: MA
Registrant Country: US
Name Server: NS-1175.AWSDNS-18.ORG
Name Server: NS-604.AWSDNS-11.NET
Name Server: NS-469.AWSDNS-58.COM
Name Server: NS-1877.AWSDNS-42.CO.UK
Domain age matters to a certain extent and newer domains generally struggle to get indexed and rank high in search results for their first few months (depending on other associated ranking factors).

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