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Website Statistics and SEO Analysis for - Usc.edu


Usc.edu domain is 35 Years, 107 Days old.
Estimated number of visitors for this website per day are 1,248,871 and estimated Ad revenue per day is $2,383 USD.
Average time that a visitor spends on Usc.edu each day is 4:18 minutes. Maximum traffic for this website comes from United States and the Website is hosted in United States .
The Estimated worth of the website and domain is $1,066,302,909 USD.
Website Title
University of Southern California
Length: 33 character(s)
Website title tag should contain between 10 and 70 characters (spaces included). Make sure website title is explicit and contains the most important keywords. Be sure that each page has a unique title.
Website Description
The University of Southern California is one of the world's leading private research universities, located in the heart of Los Angeles.
Length: 135 character(s)
Meta descriptions should contain between 100 and 300 characters (spaces included).
It allow you to influence how your web pages are described and displayed in search results. Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords . A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate.
Alexa & Moz Stats
Alexa Rank Moz Rank Domain Authority Page Authority
2,630 - - -

Traffic & Revenue

Website Traffic and Revenue
Below are the Estimated Statistics of how many people have visited the website, how many pages have been viewed and how much Income is received from Ads
Page Views Unique Visitors Ad Income
Daily
1,248,871 24,977 $ 2,383 USD
Monthly
37,466,117 749,322 $71,500 USD
Yearly
449,593,404 8,991,864 $ 858,000 USD
Estimated Traffic and Revenue of the website based on Alexa Rank.
Website Popularity by Country
Countries Percent of Visitors
United States67.9%
India8.9%
Pakistan2.2%
We recommend that you book the domain names for the countries where your ??website is popular.
This will prevent potential competitors from registering these domains and taking advantage of your reputation in such countries.
Bounce Rate
Bounce rate for usc.edu is 41% .
Percentage of visitors to website who leave from the site after viewing only one page.

Content Analysis

Meta Keywords
No Keywords
Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is. However, some search engines don't use meta keywords.
Headings
<H1> <H2> <H3> <H4> <H5> <H6>
26 1 0 0 0 0
Use your keywords in the headings and make sure the first level (H1) includes your most important keywords. Never duplicate your title tag content in your header tag. While it is important to ensure every page has an H1 tag, don't include more than one per page. Instead, use multiple H2 - H6 tags.
Keyword Density
Count of a keyword on the given webpage and ratio to overall keyword count
  • school313.08%
  • arts131.29%
  • university111.09%
  • global80.8%
  • research80.8%
  • california70.7%
  • center70.7%
  • campus70.7%
  • sciences60.6%
  • health60.6%
  • therapy60.6%
  • services50.5%
  • international50.5%
  • occupational50.5%
  • medicine50.5%
This Keyword Cloud provides an insight into the frequency of keyword usage within the page. It's important to carry out keyword research to get an understanding of the keywords that your audience is using.
Keyword Consistency
Consistency of Keywords across several HTML Sections
Keywords Freq Title Desc <H>
school 31 False False False
arts 13 False False False
university 11 True True False
global 8 False False False
research 8 False True False
california 7 True True False
center 7 False False False
campus 7 False False False
sciences 6 False False False
health 6 False False False
therapy 6 False False False
services 5 False False False
international 5 False False False
occupational 5 False False False
medicine 5 False False False
Show More

Show Less
Keyword consistency is important for SEO. To improve the chance of ranking well in search results for a specific keyword, make sure you include it in some or all of the following: page URL, page content, title tag, meta description, header tags, image alt attributes, internal link anchor text and backlink anchor text.
Text/HTML Ratio
HTML to Text Ratio for the webpage is: 10.35%
Text content size Total HTML size
10572 bytes 102155 bytes
Code to text ratio represents the percentage of actual text on a web page compared to the percentage of HTML code, and it is used by search engines to calculate the relevancy of a web page. A higher code to text ratio will increase your chances of getting a better rank in search engine results.
Encoding
Language/Character Encoding is specified: UTF-8
Specifying language/character encoding can prevent problems with the rendering of special characters.
Doc Type
Document type declared on usc.edu is HTML 5
The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in. Declaring a doctype helps web browsers to render content correctly.
W3C HTML and CSS Validation
See details here W3C Validity
Errors Warnings
52 42
W3Cis a consortium that sets web standards. Using valid markup that contains no errors is important because syntax errors can make your page difficult for search engines to index. Run the W3C validation service whenever changes are made to your website's code.
Underscores in the URLs
No underscores (these_are_underscores) found on URLs in this webpage
Some search engines does not treat underscores as word separators and treats all words separated by underscore as one word which will impact in SEO/keyword search
Embedded Objects
Perfect, no embedded objects has been detected on this page
Embedded Objects such as Flash should only be used for specific enhancements. Although Flash content often looks nicer, it cannot be properly indexed by search engines. Avoid full Flash websites to maximize SEO.
Iframe
Perfect, no Iframe content has been detected on this page
Frames can cause problems on your web page because search engines will not crawl or index the content within them. Avoid frames whenever possible and use a NoFrames tag if you must use them.

Usability

URL
http://usc.edu
Length: 7 characters
Keep your URLs short and avoid long domain names when possible. A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before accessing it
Favicon
FavIcon usc.edu website has a favicon.
Favicons improve a brand's visibility. Favicon is especially important for users bookmarking your website, make sure it is consistent with your brand.
Custom 404 Page
usc.edu website has a custom 404 error page.
When a visitor encounters a 404 File Not Found error on your site, you're on the verge of losing the visitor that you've worked so hard to obtain through the search engines and third party links. Creating your custom 404 error page allows you to minimize the number of visitors lost that way.
Alt Attribute
We found 17 images on this web page
False For 1 images ALT attributes are empty or missing.
https://www.usc.edu/wp-content/uploads/sites/2/2020/08/welcome_experience_blank_480x300-240x150.jpg
Alternative text is used to describe images to give the search engine crawlers (and the visually impaired).
Also, more information to help them understand images, which can help them to appear in Google Images search results.
Language
usc.edu have declared your language
Declared Language: EN-US
Make sure your declared language is the same as the language detected by Google. Also, define the language of the content in each page's HTML code.

Mobile

Mobile Friendliness
usc.edu is mobile-friendly! Mobile friendly score is 79/100
Mobile Friendliness refers to the usability aspects of your mobile website, which Google uses as a ranking signal in mobile search results.
Mobile View

The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. Your website should look nice on the most popular mobile devices.
Mobile Compatibility
Perfect, no embedded objects detected.
Embedded Objects such as Flash, Silverlight or Java. It should only be used for specific enhancements. But avoid using Embedded Objects, so your content can be accessed on all devices.

Indexing

Indexed pages in search engines
Number of pages Indexed in different search engines
Google Yahoo Bing
1,100,000 4,250,000 4,250,000
This is the number of pages that search engines have discovered on your website. Incorrect number can indicate that bots are unable to discover your webpages, which is a common cause of a bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages.
Google Indexing and Cache
Data Not Available

Link Analysis

Backlinks Counter
Number of backlinks to usc.edu
Information Source Alexa Moz
22 0
Backlinks are links that point to your website from other websites. Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.
In-Page Links
Internal External Total
8 143 159
Anchor Type Follow
Office365Internal LinksDofollow
OASISInternal LinksDofollow
MapInternal LinksDofollow
213-740-2311Internal LinksDofollow
323-442-2000Internal LinksDofollow
213-740-4321Internal LinksDofollow
323-442-1000Internal LinksDofollow
Privacy NoticeInternal LinksDofollow
AboutExternal LinksDofollow
USC Facts and FiguresExternal LinksDofollow
Faculty DistinctionsExternal LinksDofollow
HistoryExternal LinksDofollow
Policies and Core DocumentsExternal LinksDofollow
Strategic PlanningExternal LinksDofollow
DirectoriesExternal LinksDofollow
Visit USCExternal LinksDofollow
Economic ImpactExternal LinksDofollow
USC VillageExternal LinksDofollow
http://about.usc.edu/External LinksDofollow
AdministrationExternal LinksDofollow
Board of TrusteesExternal LinksDofollow
PresidentExternal LinksDofollow
Senior AdministrationExternal LinksDofollow
Academic DeansExternal LinksDofollow
For the entire mission statement, visit About USC.External LinksDofollow
AdmissionExternal LinksDofollow
Undergraduate AdmissionExternal LinksDofollow
Graduate AdmissionExternal LinksDofollow
Financial AidExternal LinksDofollow
AcademicsExternal LinksDofollow
Letters, Arts and Sciences USC Dana and David Dornsife College of Letters, Arts and SciencesExternal LinksDofollow
Accounting USC Leventhal School of AccountingExternal LinksDofollow
Architecture USC School of ArchitectureExternal LinksDofollow
Art and Design USC Roski School of Art and DesignExternal LinksDofollow
Arts, Technology, Business USC Iovine and Young Academy for Arts, Technology and the Business of InnovationExternal LinksDofollow
Business USC Marshall School of BusinessExternal LinksDofollow
Cinematic Arts USC School of Cinematic ArtsExternal LinksDofollow
Communication, Journalism USC Annenberg School for Communication and JournalismExternal LinksDofollow
Dance USC Glorya Kaufman School of DanceExternal LinksDofollow
Dentistry Herman Ostrow School of Dentistry of USCExternal LinksDofollow
Dramatic Arts USC School of Dramatic ArtsExternal LinksDofollow
Education USC Rossier School of EducationExternal LinksDofollow
Engineering USC Viterbi School of EngineeringExternal LinksDofollow
Gerontology USC Leonard Davis School of GerontologyExternal LinksDofollow
Law USC Gould School of LawExternal LinksDofollow
Medicine Keck School of Medicine of USCExternal LinksDofollow
Music USC Thornton School of MusicExternal LinksDofollow
Occupational Therapy USC Mrs. T.H. Chan Division of Occupational Science and Occupational TherapyExternal LinksDofollow
Pharmacy USC School of PharmacyExternal LinksDofollow
Physical Therapy Division of Biokinesiology and Physical TherapyExternal LinksDofollow
Professional Studies USC Bovard CollegeExternal LinksDofollow
Public Policy USC Sol Price School of Public PolicyExternal LinksDofollow
Social Work USC Suzanne Dworak-Peck School of Social WorkExternal LinksDofollow
Undergraduate EducationExternal LinksDofollow
Graduate EducationExternal LinksDofollow
Postdoctoral TrainingExternal LinksDofollow
Academic Records and RegistrarExternal LinksDofollow
CatalogueExternal LinksDofollow
USC Online (online graduate programs)External LinksDofollow
USC LibrariesExternal LinksDofollow
USC International AcademyExternal LinksDofollow
Summer Programs for High School StudentsExternal LinksDofollow
ResearchExternal LinksDofollow
Office of ResearchExternal LinksDofollow
ProceduresExternal LinksDofollow
Research CentersExternal LinksDofollow
Labs and ServicesExternal LinksDofollow
InnovationExternal LinksDofollow
Contracts and GrantsExternal LinksDofollow
Clinical TrialsExternal LinksDofollow
Digital USCExternal LinksDofollow
Michelson Center for Convergent BioscienceExternal LinksDofollow
Lawrence J. Ellison Institute for Transformative Medicine of USCExternal LinksDofollow
Patient CareExternal LinksDofollow
Medical Services Keck Medicine of USCExternal LinksDofollow
Request an appointmentExternal LinksDofollow
Medical Services and ProgramsExternal LinksDofollow
Find a ProviderExternal LinksDofollow
Hospitals and Clinic LocationsExternal LinksDofollow
Dentistry Faculty PracticeExternal LinksDofollow
Norris Dental Science Center ClinicsExternal LinksDofollow
Occupational Therapy Occupational Science and Occupational TherapyExternal LinksDofollow
Pharmacy Services Pharmacy ServicesExternal LinksDofollow
Physical Therapy Physical TherapyExternal LinksDofollow
Student Health USC Student HealthExternal LinksDofollow
CommunityExternal LinksDofollow
Government RelationsExternal LinksDofollow
Campus Master Plan (University Park)External LinksDofollow
Campus Master Plan (Health Sciences)External LinksDofollow
ArtsExternal LinksDofollow
USC School of ArchitectureExternal LinksDofollow
USC School of Cinematic ArtsExternal LinksDofollow
USC Glorya Kaufman School of DanceExternal LinksDofollow
USC School of Dramatic ArtsExternal LinksDofollow
USC Roski School of Art and DesignExternal LinksDofollow
USC Thornton School of MusicExternal LinksDofollow
USC Dornsife College – Arts & HumanitiesExternal LinksDofollow
USC Iovine and Young AcademyExternal LinksDofollow
USC Arts OverviewExternal LinksDofollow
Visions and VoicesExternal LinksDofollow
USC Fisher Museum of ArtExternal LinksDofollow
USC Pacific Asia MuseumExternal LinksDofollow
Global InitiativesExternal LinksDofollow
Global EngagementExternal LinksDofollow
Global PresenceExternal LinksDofollow
Global Resources and PoliciesExternal LinksDofollow
LibrariesExternal LinksDofollow
myUSCExternal LinksDofollow
GmailExternal LinksDofollow
BlackboardExternal LinksDofollow
Academic CalendarExternal LinksDofollow
RegistrationExternal LinksDofollow
Schedule of ClassesExternal LinksDofollow
Daily TrojanExternal LinksDofollow
MapsExternal LinksDofollow
DirectoriesExternal LinksDofollow
StudentsExternal LinksDofollow
AlumniExternal LinksDofollow
ParentsExternal LinksDofollow
FacultyExternal LinksDofollow
EmployeesExternal LinksDofollow
SportsExternal LinksDofollow
Measuring the big waveExternal LinksDofollow
Teaching your car to driveExternal LinksDofollow
COVID’s financial impactExternal LinksDofollow
The pollution-dementia linkExternal LinksDofollow
Tips for a safer ThanksgivingExternal LinksDofollow
https://news.usc.edu/179451/usc-verdugo-hills-hospital-resource-center-aging-older-adults-caregivers/External LinksDofollow
https://news.usc.edu/trojan-family/usc-justice-reform-law-advocacy-healing-rehabilitation/External LinksDofollow
https://news.usc.edu/179176/how-to-help-stop-fake-news-misinformation-usc-experts/External LinksDofollow
https://usc.zoom.us/webinar/register/WN_MFDLnLseT82DZkVLn7PblAExternal LinksDofollow
Help Our Trojan CommunityExternal LinksDofollow
USC Event CalendarExternal LinksDofollow
USC NewsExternal LinksDofollow
Visit USCExternal LinksDofollow
For JournalistsExternal LinksDofollow
Investigative UpdatesExternal LinksDofollow
MapExternal LinksDofollow
Careers at USCExternal LinksDofollow
Campus SafetyExternal LinksDofollow
TommyCamExternal LinksDofollow
HecubaCamExternal LinksDofollow
FacebookExternal LinksDofollow
InstagramExternal LinksDofollow
TwitterExternal LinksDofollow
LinkedInExternal LinksDofollow
YouTubeExternal LinksDofollow
FlickrExternal LinksDofollow
USC PodcastsExternal LinksDofollow
Title IXExternal LinksDofollow
Smoke-Free PolicyExternal LinksDofollow
Show More

Show Less
While there's no exact limit to the number of links you should include on a page, best practice is to avoid exceeding 200 links.
Links pass value from one page to another, but the amount of value that can be passed is split between all of the links on a page. This means that adding unnecessary links will dilute the potential value attributed to your other links.
Using the Nofollow attribute prevents value from being passed to the linking page, but it's worth noting that these links are still taken into account when calculating the value that is passed through each link, so Nofollow links can also dilute pagerank.

Performance

PageSpeed Insights (Desktop)

85 / 100

Page Speed

Usc.edu desktop website speed is fast. Page speed is important for both search engines and visitors end.

Checkout more details at SimpleDevTools.com
Google Lighthouse Performance Score is based on several metrics like First Contentful Paint, Largest Contentful Paint, Speed Index etc.
PageSpeed Insights (Mobile)

49 / 100

Page Speed

Usc.edu mobile website speed is slow. Page speed is important for both search engines and visitors end.

Google Lighthouse Performance Score is based on several metrics like First Contentful Paint, Largest Contentful Paint, Speed Index etc.
Page Size
100 KB (World Wide Web average is 320 Kb)
Page size affects the speed of your website. Try to keep your page size below 2 Mb.
Page Load Time
0.82 second(s)
Checkout more details at SimpleDevTools.com
Site speed is an important factor for ranking high in Google search results and enriching the user experience.
GZIP compression
GZIP Compression is enabled for usc.edu.
True The webpage is compressed from 100 KB to 23 KB (77.4 % size savings)
Gzip is a method of compressing files (making them smaller) for faster network transfers. It allows to reduce the size of web pages and any other typical web files to about 30% or less of its original size before it transfer.

Setup

WWW Resolve
A redirect is in setup to redirect traffic from the non-preferred domain. This ensures that search engines does not treat the web addresses WITH a www or WITHOUT a www as two different websites
Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.
XML Sitemap
XML Sitemap file not found! - http://usc.edu/sitemap.xml
Create XML Sitemap file at SimpleDevTools.com
A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
We recommend that you generate an XML sitemap for your website and submit it to both Google Search Console and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.
Robots.txt
Robots.txt file not found! - http://usc.edu/robots.txt
Create Robots.txt file at SimpleDevTools.com
A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
You can check for errors in your robots.txt file using Google Search Console (formerly Webmaster Tools) by selecting 'Robots.txt Tester' under 'Crawl'. This also allows you to test individual pages to make sure that Googlebot has the appropriate access.
URL Rewrite
All URLs look clean and friendly
Your site's URLs contain few elements that make them look complicated. A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords. Clean URLs are also useful when shared on social media as they explain the page's content.
IP Canonicalization
Yes your domain IP 68.181.5.136 redirected to usc.edu
To check this for your website, enter your IP address in the browser and see if your site loads with the IP address.
Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.
If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.
Analytics
We detected an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed.

Technology

Technologies
Some of the Technologies used in this website are below (As of 2020-12-05 12:39:03). Technology Data can be updated every 3 months using Update Stats button at the top of the page.
CDN Amazon Cloudfront
CMS WordPress
Miscellaneous Amazon S3
Programming Languages PHP
SEO Yoast SEO
Server Details
Server IP Server Location Service Provider
50.59.168.94 United States Level 3 Communications
Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors.
Search engines take the geolocation of a server into account as well as the server speed.

Security

Safe Browsing
Google Safe Browsing Scan Mcafee Scan Check
Safe Safe
Safe Browsing Scan identifies unsafe websites.
SSL Certificate Information
SSL (Secure Sockets Layer) Certificate Information and Certificate Issuer Information
Domain SSL Information
Common Name usc.edu
OrganizationUniversity of Southern California
CountryUS
StateCalifornia
LocationLos Angeles
SSL Issuer Information
Common NameInCommon RSA Server CA
OrganizationInternet2
CountryUS
Checkout more details at SimpleDevTools.com
Email Privacy
No email address has been found in plain text.
We don't recommend adding plain text/linked email addresses to your webpages. As malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Domain Info

Domain Registration - WHOIS Data
Domain Registration and Domain Registrant Information
Domain Age Created Date Updated Date Expiry Date
35 Years, 107 Days 20th-Aug-1985 6th-Jul-2020 31st-Jul-2023
Domain age matters to a certain extent and newer domains generally struggle to get indexed and rank high in search results for their first few months (depending on other associated ranking factors).

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More Info

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